AISIN Asia Indonesia is focused on developing & expanding the AISIN Aftermarket Business to become a leading Aftermarket brand in Indonesia
Established in Jakarta, Indonesia on January 01ˢᵗ, 2022
Import, Export and Distribution of Automotive Parts for Aftermarket
33 suppliers, 5 countries Partner Suppliers
“ISO 9001:2015” Certification
THE EARLY YEARS
THE GROWTH DECADE
THE GROWTH DECADE
13 MP AS JAN 26
AISIN ASIA INDONESIA
VISION & MISSION
Becoming the leading automotive aftermarket brand through strategic partnerships and a complete support ecosystem for garages across Indonesia.
WHERE WE STAND
AISIN Market Positioning
Support Garage
by become One Stop Solution for Garage
(Automotive Part Mall)
AISIN Partnership
AISIN ↔ LOCAL PARTNER
- 1.Warehouse
- 2.Distributorship
- 3.Marketing Activities
- 4.Product Dev.
DISTRIBUTOR
- 1.Customer Gathering
- 2.Support Marketing
- 3.Distribution Point
800+ GARAGE
- 1.Seminar Mechanic
- 2.Sign Board
- 3.Certification
AA-I BUSINESS
COLLABORATION
This collaboration drives increased AISIN sales through access to 80,000 Niterra Garages and modern Bridgestone Garages across Indonesia.
Collaboration with
Activities
Collaboration with Niterra by utilising the Niterra mobile app to access and reach Niterra's customer network.
Target
- Niterra sales channel: 80,000 garages
- AISIN products introduced via the Niterra App
- Brake Pad 1,600 pcs (2025)
- Lubricant 32,000 Liters (2026)
Incentive by point in Niterra application
- 1. Earn rewards by scanning QR
- 2. Product information & promotion in app
Mobile App Display
WA Blast to 80,000 Garage
Media Gathering
Media GatheringCollaboration with
Garage Formats
TOMO
Standard modern garage format
BOSS
Premium service centre
TOMO SIGNATURE
New spare-part garage
Target
- Sell AISIN products in modern Bridgestone Garages
- Participate in Bridgestone Customer Gathering (Nov 2025: 55 TOMO + 20 Tire Shop)
Exhibition — TOMO Gathering
CAR COMMUNITY
GATHERING
AISIN has successfully reached major car communities, achieving high engagement across various community activities.
AISIN CAR CLUBS
AISIN CAR COMMUNITY ACTIVITY
AISIN Product Booth
AISIN Oil Changing DemoAISIN ASIA INDONESIA
CAR DECAL
AISIN-branded vehicles driving across Indonesia — turning every road into a showcase for quality automotive parts.
BRANDED CAR GALLERY
Have you seen this car before?
CUSTOMER
GATHERING
Bringing together customers, partners and communities — building lasting relationships through shared experiences and engagement events.
GARAGE DEVELOPMENT
TECH-SEMINAR “AISIN GARAGE”
Developing branded AISIN Garage partners — equipping mechanics with technical knowledge and giving workshops a premium, recognisable identity.
